Do you want to know “How to start a blog that makes money?” In 2026, more people than ever want to earn online, and blogging remains one of the most realistic and accessible ways to do it. Whether your goal is to replace your salary, build passive income, or earn extra money alongside your job, starting a blog can still open real opportunities when done the right way.

I’ve spent over a decade writing SEO-driven blogs that will make money, and I’ve seen firsthand why some blogs grow into profitable assets while others never move beyond zero traffic. The difference isn’t luck, talent, or expensive tools—it’s strategy, consistency, and understanding how blogging actually works today.

This beginner’s guide is for you if:

You want to start a blog but don’t know where to begin

You want to make money from blogging, not just write for fun

You’ve heard conflicting advice and want to know what truly works

What you’ll find out:

By the end of this guide, you’ll know how to start a blog from scratch, choose a profitable niche, create content that ranks on Google, attract traffic, and monetise your blog using proven methods.

Blogging is not a get-rich-quick scheme. But when treated like a real business and built with patience, it can become a long-term income asset that grows year after year.

Table of Contents

 

What Is Blogging & How Do Blogs Make Money?

how bloggers make money online

What blogging actually is:

When you blog, you post things online that are meant to help, inform, or teach other people. A personal blog talks about personal experiences, while a niche blog is more focused on one subject, like money, health, or travel. What does “write” mean in real life? Making articles, tips, and lessons that searches will find useful.

I believe that blogs today have changed into content-based companies. Successful writers figure out what problems their readers are having, write material that solves those problems, and then sell that attention.

How bloggers earn money:

The basic idea is easy: get specific people, earn their trust, and then give them useful information that solves their problems.

  • Affiliate marketing leads for most successful bloggers. You tell people about goods, include tracking links, and get paid when someone buys something. Affiliate sales can bring in anywhere from a few dollars to several thousand dollars per sale.
  • Display advertising through networks like Google AdSense pays when visitors view or click ads. While starting small, substantial traffic generates significant revenue.
  • Digital products have the best profit margins like eBooks, classes, and templates, which you only have to make once but sell many times.
  • Sponsored content can work once you’ve built your trust. Brands pay for material that talks about their goods.
  • Services and consulting leverage people to use your skills. Your blog is both a resume and a way to get new leads.

Most successful bloggers combine multiple monetization methods, creating diverse income streams that compound over time.

Want real numbers and examples? Check out: How Do Bloggers Make Money? (Real Examples)

Is Blogging Still Profitable in 2026? How to Start a Blog that Makes Money? 

From what I’ve seen and heard in the business, things are different. You may have heard that “blogging is dead.” Is that what it really means? No changes were made to the blog from ten years ago.

Having realistic goals:

It is still worth it to blog, but what you expect from it is important. How successful you are at blogging depends on how you define success. About 10 to 15 percent of bloggers make a living from their blogs full-time, and another 30 to 40 percent make good side money, from hundreds to thousands of dollars a month. 

Expectations for timelines:

Months 0-3 (Foundation): Set up and make the first material. Most of them don’t make much or any money. You’re laying the groundwork by writing 10–20 pieces and learning the basics of keyword research.

Months 3-6 (Traction): Bloggers who stick with it see effects. When your articles show up in Google, you get 100 to 500 readers a month, and you can start making money right away. Usually, people make between $50 and $500.

Months 6-12 (Growth): Compounding kicks in. As old pieces move up in the rankings, traffic grows very quickly. Many describe their first $1,000 or more months, and some make over $2,000 to $5,000 a month.

Beyond year one: After the first year, blogging starts to really make money. Blogs that have been around for a while and have good SEO keep growing; some make $10,000 or more a month.

Who should start blogging:

From my experience as an SEO content writer, blogging works for people who:

  • Choose stability over quick wins.
  • Like doing study, writing, and helping other people.
  • Will find out about SEO and basic marketing
  • Able to spend 5 to 15 hours a week
  • Wait between 6 and 12 months.

Debunking blogging myths:

Myth: “You need thousands of followers.” Reality? Small, engaged audiences outperform large general ones. 5,000 targeted monthly visitors in profitable niches beat 50,000 general visitors.

Myth: “Blogging is saturated.” New evergreen blog niches emerge constantly. Find underserved audiences and create genuinely helpful content.

Myth: “You need technical skills.” Modern platforms made barriers nonexistent. If you send email, you can manage a blog.

Blogging remains low-risk, high-potential. Main challenges aren’t technical or financial—they’re consistency, patience, and strategic thinking.

How to Choose a Profitable Blog Niche

Profitable niches combine three things: what you’re interested in, what your audience wants, and how much you can make. You need to be interested enough to keep writing for years. There needs to be a sufficient number of ongoing searches. The niche needs to have clear ways to make money.

What makes niches profitable:

Profitable niches intersect three factors: your interest, audience demand, and monetization potential. You need enough interest to create consistent content for years. There must be sufficient search volume of people actively searching. The niche must have clear monetization pathways.

Evergreen Blog Niches:

Evergreen niches address timeless human needs:

  • Personal finance remains the highest-earning. Budgeting, investing, and debt payoff attract audiences with strong buyer intent and substantial affiliate commissions.
  • Health and fitness encompass weight loss, nutrition, workouts, and mental wellness. Competition is high, but countless sub-niches remain underserved.
  • Technology and software attract valuable traffic with excellent affiliate opportunities through reviews, tutorials, and comparisons.
  • Parenting and family address deep concerns across pregnancy, newborn care, education, and teenagers.
  • Home and lifestyle, including improvement, design, and organisation, attracts engaged audiences ready to spend.
  • Business and entrepreneurship appeal to people actively improving situations, leading to high engagement.

Understanding buyer intent:

Buyer purpose has a huge effect on how much you can earn. Some terms that indicate strong buyer intent include “best,” “review,” “vs,” and “comparison.” For example, someone looking for “best email marketing software” is more likely to buy it than someone looking for “what is email marketing.”

Focus on niche study when you’re writing about topics where you can write content that answers high-intent searches from people who are already buying.

Common niche selection mistakes:

Too broad: “Lifestyle blog” is vague. You compete against media companies. Narrow focus: “minimalist lifestyle for young families.”

Solely profitability: Choosing “credit cards” because it’s lucrative, but you have zero interest and guarantee quitting before results.

Ignoring competition: Competition validates demand. Find niches where you differentiate and add unique value.

Not validating demand: Research whether people search for content in your proposed niche using Google Trends or autocomplete.

Need detailed guidance? How to Choose a Profitable Blog Niche (Beginner Guide)

Step-by-Step Guide to Starting a Blog

The practical part involves actually creating your blog. This sounds intimidating, but modern blogging platforms have made it remarkably simple. Most beginners go live within hours.

Step 1: Choose a Domain Name

Your domain name is your blog’s internet address. Keep it short, memorable, and relevant. Avoid numbers, hyphens, and unusual spellings. For personal brands, use your name. For niche blogs, descriptive names work. The “.com” extension remains the gold standard. 

Step 2: Select Blog Hosting

Blog hosting stores your files and makes them accessible. Investing small amounts upfront pays dividends in reliability, speed, and support. 

What to look for:

Speed matters tremendously for user experience and SEO. Reliability ensures uptime. Customer support (24/7 chat/phone) proves invaluable. Scalability handles growth.

Top recommendations:

Bluehost remains beginner-friendly and is officially recommended by WordPress. Plans start at $2-4 monthly, including a free domain, free SSL, and one-click WordPress installation.

SiteGround offers higher performance ($3-6 monthly) with exceptional speed and outstanding support.

Expect $35-75 the first year for hosting and domain combined on annual plans.

For detailed comparison: Best Blog Hosting for Beginners (Honest Comparison)

Step 3: Install WordPress

WordPress powers 40% of websites. It’s free, flexible, and beginner-friendly, with unlimited customisation.

Most hosting providers offer one-click WordPress installation. Log in to your hosting control panel, click WordPress installer, and complete a simple form. Within minutes, WordPress is ready.

Step 4: Choose a Theme

Your WordPress theme controls appearance and function. Prioritise speed, mobile responsiveness, and clean design over flashy features.

Recommended themes:

Astra is fast, free, and works beautifully with page builders. GeneratePress focuses on speed and clean code. Kadence provides modern, professional looks.

Don’t obsess over design perfection—getting content published matters more. You can refine later.

Your blog is now live! Technical foundation complete. Now create content that ranks on Google and attracts readers.

How to Write Blog Content That Ranks on Google

how to write SEO blog posts

Randomly publishing won’t bring in more readers. Strategic content creation based on SEO rules is what sets blogs that get thousands of focused visitors apart from blogs that don’t get any visitors at all.

To write SEO-friendly blog posts, you need to know what people search for, why they search for it, and how to give them the best answer. 

Understanding Keyword Research

Keyword research discovers what your audience types into Google seeking information, solutions, or products. 

Why it matters:

Without keyword research, you’re guessing. You might write brilliant articles nobody searches for. Proper research ensures content around topics people actively seek. 

How to find keywords:

Use Google Autocomplete. Type broad topics and see suggestions; these represent real searches. “People Also Ask” boxes and “Related Searches” reveal additional opportunities.

Free tools like Ubersuggest, Answer the Public, and Google Keyword Planner provide search volume estimates.

Look for keywords with decent search volume (100-500 searches per month minimum) and lower competition. Long-tail keywords—longer, specific phrases—are perfect for new blogs.

Matching Search Intent

Search intent refers to what searchers want to accomplish. This is arguably more important than keyword selection.

Four types:

Informational: Searcher wants to learn. Queries like “what is blogging” indicate informational intent—they’re educating themselves, not buying yet.

Commercial: Searcher researches before buying. Queries including “best,” “review,” and “vs” signal commercial intent—they indicate comparisons.

Transactional: Searcher ready to act. Queries like “buy running shoes online” show transactional intent.

Navigational: Your content must match intent, or Google won’t rank it. Analyse top-ranking results for your target keyword to understand what Google considers best match.

Essential On-Page SEO

What actually I learnt in the whole journey of more than a decade of career as SEO writer, on-page SEO helps Google understand your page.

Key elements:

Title tags should include primary keywords naturally and be under 60 characters. Headers use H1 for the main headline, H2 for sections, and H3 for subsections. Keyword placement includes the primary keyword in the title and first paragraph and headers naturally written for humans first.

Image optimization uses descriptive file names and alt text. Internal linking connects related posts; aim for 3-5 internal links per post. URL structure keeps URLs short, descriptive, and keyword-rich.

EEAT signals:

EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) matters for content quality. Show experience through personal examples. Demonstrate expertise with deep knowledge. Build authoritativeness through consistent publication. Communicate trustworthiness with accurate information.

For complete SEO checklist: SEO Blog Writing Checklist (Step-by-Step)

How to Get Traffic to a New Blog

Creating excellent content is half the equation. Getting eyeballs on content is the other half. Understanding how to get traffic to a new blog determines success or failure. 

Google Organic Traffic

SEO and organic search should be your primary traffic strategy. Google traffic is targeted, sustainable, and compounds over time.

Timeline:

Don’t expect significant traffic in first 2-3 months. New blogs face “Google Sandbox”—a minimal authority period. Focus on publishing quality consistently.

Around months 3-6, articles appear in results, often page 2-3. With continued optimization, these rankings improve. By months 6-12, blogs with solid SEO see exponential growth.

Accelerating growth:

Publish consistently, aim for 2-4 comprehensive articles monthly minimum. Target low-competition keywords initially. Update and improve existing content as you learn.

Pinterest Traffic

For specific niches food, home decor, parenting, fashion, crafts, travel, lifestyle Pinterest drives substantial blog traffic strategies surprisingly quickly.

Pinterest functions as visual search engine. Users actively search for ideas, save (pin) content to reference later. Single pins drive traffic for months or years.

Create business account, design vertical pins (1000×1500 pixels) with eye-catching graphics, pin consistently daily. Join relevant group boards. Some bloggers see Pinterest traffic within first month.

Strategic Internal Linking

Internal linking, linking between posts plays crucial roles many overlook. It helps Google understand site structure, keeps visitors engaged longer, passes authority to newer posts.

Include 3-5 links from new content to existing posts. Review existing posts for opportunities to link to new articles. Use descriptive anchor text.

Blogging Consistency

Perhaps most underrated strategy is simple consistency. Google favors active sites regularly publishing quality content.

Consistency doesn’t require daily publishing. Establish sustainable schedule—twice weekly, weekly, or every two weeks—and stick to it reliably.

For comprehensive free traffic methods: How to Get Traffic to a New Blog (Free Methods)

Best Ways to Monetize a Blog

Understanding blog monetization methods transforms your blog from hobby into business. Most successful bloggers use multiple strategies simultaneously.

Affiliate Marketing

Affiliate marketing consistently ranks most profitable. You recommend products, include tracking links, earn commissions on purchases.

Why it works:

No product creation, customer service, or inventory. Earn passive income from existing content. Commissions range from 1 percent to 50%+ depending on program. 

Getting started:

Join programs relevant to your niche. Amazon Associates offers millions of products with 1-10% commissions perfect for beginners. ShareASale and CJ Affiliate connect you with thousands of brands.

Niche-specific programs pay better. Finance bloggers promote credit cards offering $50-300+ per conversion. Hosting affiliates earn $50-200 per referral.

Promote products you’ve used or thoroughly researched. Authenticity builds trust, trust drives conversions. Disclose affiliate relationships transparently.

Master affiliate marketing: Affiliate Marketing for Bloggers

Display Advertising

Display advertising earns money when visitors view or click ads. Services like Google AdSense automatically display relevant ads. 

Google AdSense typically pays $5-30 per 1,000 pageviews depending on the niche. Premium networks like Mediavine pay $15-40+ per 1,000 pageviews but require traffic minimums.

Display ads provide truly passive income but can slow sites if not optimized.

Learn AdSense requirements: When Can You Apply for Google AdSense

Digital Products

Creating digital products like eBooks, courses, templates, and guides offers the highest profit margins since you create them once and sell repeatedly.

Types:

Ebooks and guides compile expertise into resources ($19-47 typically). Online courses command premium prices ($97-997+). Templates and printables sell for $5-50. Membership sites provide ongoing value for monthly subscriptions.

Don’t rush product creation before understanding audience needs. Build traffic first, identify pain points, then create products solving specific problems.

Sponsored Content

Brands pay you to create content featuring products. Sponsorship rates vary based on traffic, engagement, niche. Bloggers with 10,000 monthly pageviews might earn $100-250 per post, while 100,000+ views command $1,000-5,000+.

Only partner with brands you genuinely support. Reader trust is more valuable than single payments.

Services and Consulting

Your blog establishes authority, making it a powerful lead generator for service-based businesses. Freelance writing, consulting, coaching, design, development, or any skill can be promoted through your blog.

Service income often provides the quickest monetisation for new bloggers.

Common Blogging Mistakes Beginners Must Avoid

When you learn from other people’s mistakes, you avoid months of anger. These writing mistakes happen a lot, but they can be avoided at all costs. 

Perfectionism Preventing Publication

Many spend weeks perfecting first posts, agonising over every word before publishing. Meanwhile, they’re not learning or building momentum.

Solution: Embrace “good enough.” Publish when content provides value, even if imperfect. You can always update posts later. Set deadlines and stick to them.

Writing Without Keyword Research

Publishing what you want to write without thinking about whether people are searching for that subject is a common blogging challenge.

Solution: Spend 10-15 minutes researching keywords before writing any post. Identify what people actually search for, then optimise accordingly.

Inconsistent Publishing

If you post five articles in a week and then nothing for months, Google will see that as a trend that hurts your ability to build a following.

Solution: Choose a realistic publishing frequency based on available time, then protect that commitment. Use content calendars to plan ahead.

Ignoring Email Lists

A lot of blogs wait months to build their email lists, which means they miss out on thousands of possible followers. 

Solution: Within the first month, set up an email marketing tool. Make an easy opt-in form that gives away something useful. Email users are much more interested than random guests. 

Comparing Your Beginning to Others’ Middle

Looking at well-known blogs that are making thousands of dollars while you’re making nothing can be discouraging, and many people give up before they even start to get better.

Solution: Focus on your own progress metrics, not others’ results. Treat blogging as a long-term investment. Celebrate small victories.

Over-Monetising Too Early

Putting too many ads and pop-ups on brand-new blogs before they get any visitors hurts their trustworthiness.

Solution: Add affiliate links naturally within helpful content. Focus primarily on creating value money follows when you’ve established trust.

Giving Up Too Soon

From my own point of view, the biggest mistake is quitting after 2-3 months because results don’t match expectations, often right before compounding growth begins.

Solution: Commit to writing for at least a year before you judge whether it works or not. Between months 6 and 18, most big steps forward happen.

Frequently Asked Questions

How long does it take to make money blogging?

Most writers start making money within three to six months, usually between $50 and $500. Making a good living ($1,000 or more a month) usually takes 6 to 12 months of hard work. It’s important to think of writing as a long-term business investment instead of expecting quick results. 

Can beginners really earn from blogging?

Yes, newbies can make money, but they need to have realistic goals and work strategically to be successful. A lot of people get their first $100 in ads or partner marketing within a few months. Beginners who are consistent, ready to learn the basics of SEO, and patient can make the difference between those who succeed and those who struggle. 

How much do bloggers earn per month?

Earnings are very different. Beginners usually make between $100 and $500 a month for the first six to twelve months. Bloggers with 12 to 24 months of experience usually make $500 to $3,000 a month. Established blogs make $5,000 to $50,000 a month or more, based on their field and how they make money. 

Is blogging free or does it cost money?

You can start free blogs on WordPress.com or Blogger, but if you’re a serious writer, you should buy your own hosting. You can expect to pay $35 to $75 for the domain name and basic service in the first year. For serious newbies, the first year usually costs between $100 and $500. 

Do I need technical skills to start a blog?

No need to know how to code or have strong technology skills. Today’s platforms make writing easy for anyone with an email account and a basic computer. You’ll learn basic skills like how to write posts and install themes, but you won’t need to know how to code to do anything.

Ready to Start Your Blog?

You now have the complete roadmap for how to start a blog that makes money. You understand what blogging requires, timelines, which niches offer opportunities, and how to set up your foundation.

You’ve learned proven strategies for creating content that ranks, generating traffic, and converting traffic into income. Just as importantly, you know common mistakes to avoid.

What happens next:

The difference between bloggers who succeed and quit comes down to taking action. Information without implementation changes nothing.

Start today by choosing your niche, securing hosting and a domain, and publishing your first content within this week.

Resources to help:

You now have a complete roadmap to building a blog that makes money. You know what to expect, what mistakes to avoid, and which strategies actually work.

Every successful blogger started with zero traffic and zero income. The only difference is they took action and stayed consistent.

Tools I personally recommend:

Bluehost—beginner-friendly hosting with strong support

Ubersuggest—keyword research for beginners

ConvertKit – email marketing, free up to 1,000 subscribers

Start today. Publish consistently for the next 6–12 months, and you’ll be building an asset that can generate income and opportunities for years.

Disclaimer: This post contains affiliate links, which means I may earn a commission if you purchase through these links at no additional cost to you. I only recommend products and services I personally use or have thoroughly researched.